Writing a research manuscript and later getting it published make is quite a ground breaking task and a lot of time taking process. Getting published in the best journal to the knowledge only gets the grades on a CV but to reach to outer world, both the publisher and the author need to do the promotions. The journals with paywall system reach less than the open access journals. The paywall journals are only accessible by the set of researchers who avail subscription like a university and research center. The open access journals are more open to public and can be accessed via search engines. The academic and research institution in developed countries has access to all paid and open access journals, but the institutions developing and underdeveloped countries have no resources to purchase the paid journal subscriptions. For starters choosing a journal with wide reach is a prominent task while choosing the suitable journal for publication.
With reference to Scimago it is observed that highest published papers are from developing countries and thus the highest suitable and cited papers are also from the developed countries. These countries have extensive reach paywall journals and thus the strong background work is displayed. When referred the Sci-Hub the underdeveloped and developing countries are those who try to pirate the scientific articles for the reference purpose. Thus the developing countries cannot access the paywall journals and then comes open access journals into the limelight.
The visibility of the published article plays a major role in reaching the researchers around the globe. There are few strategies that can be followed by the author and the publisher both to make the article more legitimately reachable to a large audience:
Building a wide visibility for a pre or post published research article is the equal responsibility of the author and the publisher both at the same time.