Business, Management and Accounting
| ISSN | 10696679 |
|---|---|
| Country | United Kingdom |
| Publisher | Taylor and Francis Ltd. |
| Subject Areas | Business, Management and Accounting |
| Publication Type | Journals |
| Active Years | 2005-2021 |
| Website | Visit journal |
| JIF 2022–2023 | 4.400 |
TheJournal of Marketing Theory and Practice aims to address and advance a broad gamut of substantive managerial issues across the field of marketing. As reflected by the journals title the Journal of Marketing Theory and Practice is devoted to advancing the field of marketing in meaningful ways through scholarship that is both rigorous and relevant. The Journal of Marketing Theory and Practice was the first high quality general marketing journal to require the pairing of academic sensibilities toward research with high potential for application of findings on Monday morning by marketing practitioners. The journal provides a unique outlet for publishing managerially relevant articles across a broad range of marketing subjectsan alternative to the fragmentation of the field of marketing into many subdisciplines each represented by a specialty journal.With a decidedly international inclusiveness in terms of authors and reviewers the Journal of Marketing Theory and Practice values and publishes both conceptual nonempirical and empirical work. The journal is also unbiased in preference to methodologies employed in empirical papers so long as the methodological approach properly fits the studys aims and research questions.
| Year | 2-Year IF | 3-Year IF | 4-Year IF |
|---|---|---|---|
| 2022 | 3.542 | 4.121 | 4.286 |
| 2021 | 3.318 | 3.731 | 3.686 |
| 2020 | 2.593 | 2.861 | 2.869 |
| 2019 | 1.615 | 1.875 | 2.523 |
| 2018 | 1.566 | 2.366 | 2.560 |
| 2017 | 1.912 | 2.099 | 1.992 |
| 2016 | 1.778 | 1.637 | 2.336 |
| 2015 | 1.000 | 1.844 | 5.244 |
| 2014 | 1.464 | — | — |
| 2013 | 3.737 | — | — |
| 2012 | 2.527 | — | — |
| 2011 | 1.500 | — | — |
| 2010 | 1.268 | — | — |
| 2009 | 1.589 | — | — |
| 2008 | 1.208 | — | — |
| 2007 | 0.383 | — | — |
| 2006 | 0.227 | — | — |
Note: impact factor data for reference only.
SJR measures scientific influence, weighting citations by the prestige of the citing journal.
| Year | SJR Score |
|---|---|
| 2023 | 1.014 |
| 2022 | 0.898 |
| 2021 | 0.884 |
| 2020 | 0.731 |
| 2019 | 0.623 |
| 2018 | 0.719 |
| 2017 | 1.056 |
| 2016 | 0.717 |
| 2015 | 0.571 |
The H-Index measures both the productivity and citation impact of a journal's publications.
| Year | H-Index |
|---|---|
| 2023 | 61.000 |
| 2022 | 56.000 |
| 2021 | 50.000 |
https://www.tandfonline.com/loi/mmtp20,https://www.tandfonline.com/action/authorSubmission?show=instructions&journalCode=mmtp20