Journal of Interactive Advertising
Impact Factor & Key Scientometrics

Journal of Interactive Advertising
Overview

Impact Factor

NA

H Index

11

Impact Factor

8.077

I. Basic Journal Info

Country

United Kingdom
Journal ISSN: 15252019
Publisher: Taylor and Francis Ltd.
History: 2018-2021
Journal Hompage: Link
How to Get Published:

Research Categories

Scope/Description:

The Journal of Interactive Advertising JIA is a peerreviewed international journal which aims to promote knowledge related to the field of interactive advertising marketing and communication in the constantly expanding networked world. JIA is dedicated to publishing highquality original research focusing on advertising using interactive means including both online and offline to promote mutual actions among consumers messages and brands. Any original research related to all types of interactive advertising will be considered for publication. This includes all aspects of interactive advertising the roles of interactivity on advertising effectiveness interactive advertising in global and multicultural settings data analytics and methodological issues along with more macro aspects such as economic and social impacts of interactive advertising.

II. Science Citation Report (SCR)



Journal of Interactive Advertising
SCR Impact Factor

Journal of Interactive Advertising
SCR Journal Ranking

Journal of Interactive Advertising
SCImago SJR Rank

SCImago Journal Rank (SJR indicator) is a measure of scientific influence of scholarly journals that accounts for both the number of citations received by a journal and the importance or prestige of the journals where such citations come from.

Journal of Interactive Advertising
Scopus 2-Year Impact Factor Trend

Note: impact factor data for reference only

Journal of Interactive Advertising
Scopus 3-Year Impact Factor Trend

Note: impact factor data for reference only

Journal of Interactive Advertising
Scopus 4-Year Impact Factor Trend

Note: impact factor data for reference only

Journal of Interactive Advertising
Impact Factor History

2-year 3-year 4-year
  • 2022 Impact Factor
    5.844 10.532 9.773
  • 2021 Impact Factor
    8.077 7.442 7.442
  • 2020 Impact Factor
    4 4 4
  • 2019 Impact Factor
    1.692 1.692 1.692
  • 2018 Impact Factor
    0 0 0
  • 2017 Impact Factor
    NA NA NA
  • 2016 Impact Factor
    NA NA NA
  • 2015 Impact Factor
    NA NA NA
  • 2014 Impact Factor
    NA NA NA
  • 2013 Impact Factor
    NA NA NA
  • 2012 Impact Factor
    NA NA NA
  • 2011 Impact Factor
    NA NA NA
  • 2010 Impact Factor
    NA NA NA
  • 2009 Impact Factor
    NA NA NA
  • 2008 Impact Factor
    NA NA NA
  • 2007 Impact Factor
    NA NA NA
  • 2006 Impact Factor
    NA NA NA
  • 2005 Impact Factor
    NA NA NA
  • 2004 Impact Factor
    NA NA NA
  • 2003 Impact Factor
    NA NA NA
  • 2002 Impact Factor
    NA NA NA
  • 2001 Impact Factor
    NA NA NA
  • 2000 Impact Factor
    NA NA NA
Note: impact factor data for reference only

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Impact Factor

Impact factor (IF) is a scientometric factor based on the yearly average number of citations on articles published by a particular journal in the last two years. A journal impact factor is frequently used as a proxy for the relative importance of a journal within its field. Find out more: What is a good impact factor?


III. Other Science Influence Indicators

Any impact factor or scientometric indicator alone will not give you the full picture of a science journal. There are also other factors such as H-Index, Self-Citation Ratio, SJR, SNIP, etc. Researchers may also consider the practical aspect of a journal such as publication fees, acceptance rate, review speed. (Learn More)

Journal of Interactive Advertising
H-Index

The h-index is an author-level metric that attempts to measure both the productivity and citation impact of the publications of a scientist or scholar. The index is based on the set of the scientist's most cited papers and the number of citations that they have received in other publications

11

Journal of Interactive Advertising
H-Index History