SCI Journal

Impact Factor Database

Marketing Science

Basic Journal Info


United States
Journal ISSN: 07322399, 1526548X
Publisher: Institute for Operations Research and the Management Sciences
History: 1996-ongoing
Journal Hompage: Link
You can find more information about getting published on this journal here:

Research Categories

Marketing Science

Impact Factor


Impact Factor


Impact Factor



Marketing Science is a publication of the Institute for Operations Research and the Management Sciences (INFORMS) publication (SSCI indexed). We invite authors to submit for peer review their best marketing-oriented research. We accept many types of manuscripts. Please consider us as an author-friendly outlet for your research. We are THE premier journal focusing on empirical and theoretical quantitative research in marketing. Marketing Science promises to provide constructive, fair, and timely reviews with the goal of identifying the best submissions for publication. Topics covered in Marketing Science include the following: -Advertising- Buyer Behavior- Channels- Competitive Strategy- Forecasting- Marketing Research- New Product Development- Pricing and Promotions- Sales Force Management- Segmentation- Services Marketing- Targetability.

Marketing Science

2-year Impact Factor Trend
Note: impact factor data for reference only

Marketing Science

3-year Impact Factor Trend
Note: impact factor data for reference only

Marketing Science

4-year Impact Factor Trend
Note: impact factor data for reference only

Impact Factor

The impact factor (IF) or journal impact factor (JIF) of an academic journal is a scientometric factor based on the yearly average number of citations on articles published by a particular journal in the last two years. In other words, the impact factor of 2020 is the average of the number of cited publications divided by the citable publications of a journal. A journal impact factor is frequently used as a proxy for the relative importance of a journal within its field. Normally, journals with higher impact factors are often deemed to have more influence than those with lower ones. However, the science community has also noted that review articles typically are more citable than research articles.

Find out more: What is a good impact factor?
And check out: How to get published in a top science journal?

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Marketing Science

Impact Factor History
  • 2019 Impact Factor 3.437
  • 2018 Impact Factor 3.125
  • 2017 Impact Factor 3.236
  • 2016 Impact Factor 2.627
  • 2015 Impact Factor 2.301
  • 2014 Impact Factor 2.798
  • 2013 Impact Factor 3.039
  • 2012 Impact Factor 3.049
  • 2011 Impact Factor 2.699
  • 2010 Impact Factor 2.073
  • 2009 Impact Factor 2.336
  • 2008 Impact Factor 2.977
  • 2007 Impact Factor 3.623
  • 2006 Impact Factor 4.319
  • 2005 Impact Factor 3.803
  • 2004 Impact Factor 3.140
  • 2003 Impact Factor 1.958
  • 2002 Impact Factor 2.326
  • 2001 Impact Factor 2.407
  • 2000 Impact Factor 1.714
Note: impact factor data for reference only

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Other Journal Impact Indicator

Any journal impact factor or scientometric indicator alone will not give you the full picture of a science journal. That’s why every year, scholars review current metrics to improve upon them and sometimes come up with new ones. There are also other factors to sider for example, H-Index, Self-Citation Ratio, SJR (SCImago Journal Rank Indicator) and SNIP (Source Normalized Impact per Paper). Researchers may also consider the practical aspect of a journal such as publication fees, acceptance rate, review speed.

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Marketing Science


The h-index is an author-level metric that attempts to measure both the productivity and citation impact of the publications of a scientist or scholar. The index is based on the set of the scientist's most cited papers and the number of citations that they have received in other publications


Marketing Science

SCImago Journal Rank (SJR)

SCImago Journal Rank (SJR indicator) is a measure of scientific influence of scholarly journals that accounts for both the number of citations received by a journal and the importance or prestige of the journals where such citations come from.